In mid 2024, Blk Mkt were contacted to design and carry out a new format and direction for the new UKIC circuit finals.
The UKIC (United Kingdom and Ireland circuit) is a Counter Strike 2 tournament for those residing in the UK or Ireland. The top division plays it out every season on LAN to see who has what it takes to win it all. We were put in charge of season 4 to ensure that both Endpoint Esports and Logitech Gās vision came to life for the event.
From set design to broadcast execution, we were tasked with liaising with vendors, set design and printing, broadcast execution, talent management and technical support throughout the entire event. Over the space of 3 months BLK MKT and the clients went on site visits, in meetings and constantly in communication surrounding the product. Throughout this process, BLK MKT produced detailed renders, financial options, detailed content plans, marketing concepts to assist their team, and broadcast execution plans.